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Posts filed under: copywriting

Inbound Marketing. It’s Not WHAT Customers Do, But WHY

How to define the customer your blog is aimed at, before you start writing the post In Inbound Marketing, start by defining what your potential customers look like Inbound marketing. The very name tells you what has changed. The seller […]

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How Do You Handle Complex Sales Online?

“If the prospect hasn’t got a problem, you won’t make a sale” Selling is still selling. The Web hasn’t got rid of the old verities Complex sales online are a challenge that many fail to meet. The world of commerce […]

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